Redesigned 2015 Chrysler 200 Comes with Luxury Look

2015 Chrysler 200 redesign

2015 Chrysler 200

The Chrysler brand has redesigned several of its sedans, making them more marketable and valuable than ever before. One of the vehicles to receive this treatment was the 2015 Chrysler 200 sedan, a sports sedan with a new aggressive exterior style and an awesome list of standard features and options that will appeal to even the pickiest consumers.

The 2015 Chrysler 200 redesign shares much of its DNA with that of the Jeep Cherokee and Dodge Dart. It includes high-strength steel to give you better driving dynamics, a quieter ride, and a rigid body. The Chrysler 200’s powertrain lives up to the promise of that exterior and body design, too. The V6 engine goes from zero to sixty in just 6.2 seconds.

Of course, you can also opt for a 2.4-liter engine that comes with more fuel efficiency and front-wheel-drive capability, so you always have options when it comes to the powertrain. You can also use the “sport” mode on the 3.6-liter Pentastar V6 engine, though, so choosing between the two will probably be a hard thing to do. Learn more about this redesigned sedan at Rochester Hills Chrysler Jeep!

The Chrysler New York Auto Show Lineup: Heating Things Up

Chrysler New York Auto Show Lineup

Celebrating the latest in Chrysler engineering, the New York Auto Show brought together some of the most innovative designs in automotive history. The Chrysler New York Auto Show lineup includes an array of vehicles seen for the first time, including six new limited edition models.

According to Chrysler, the new models include the 2015 Ram Laramie Limited and Rebel editions, the 2015 Chrysler 300, the 2015 Jeep Renegade, the 2015 Dodge Challenger Shaker Model, and more. The auto show highlighted incredible capabilities and performance, dominating the show with some of the world’s best new cars and trucks.

“FCA US are celebrating the spring season with a lineup that brings color and excitement to the 2015 New York International Auto Show,” said Chrysler in a statement. “[We] treated show attendees to everything from the world’s fastest muscle cars to the most fuel-efficient pick-up trucks to seductive Italian sports cars.”

The new Laramie Limited and Rebel offer exclusive off-road capabilities and an array of new features like a suspension lift kit, custom interior, and 33-inch tires. The 300 is a bold take on the classic design, now featuring best-in-class 31 mpg highway. The open-air freedom and nine-speed transmission on the new Renegade offer unparalleled off-roading, and the Shaker model is a retro throwback to celebrate HEMI performance.

2015 Chrysler 200 Diesel Engine Option a Possibility

2015 Chrysler 200 Diesel Engine

2015 Chrysler 200

Fiat Chrysler sparked a bit of controversy last week, when some information inadvertently leaked, indicating that the auto company might be designing a diesel engine for one of their passenger cars, the 2015 Chrysler 200.

Allpar, a car enthusiast website that admittedly offers “no guarantees regarding validity … of information” in their disclaimer, mentioned a 2.2-liter “DeTomaso” diesel engine as an option for the Chrysler 200, which was then backed up by Automotive News, a reputable industry trade journal.

Adding even more credit to this possibility, Italian engine-makers Alfa Romeo are currently designing an engine that matches that of the Chrysler 200 listing. And yes, Alfa Romeo has frequently worked with the Italian car company called – you guessed it – “DeTomaso.”

However – Chrysler itself hasn’t confirmed the diesel engine option.

The Alfa Romeo engine in production is said to have multiple horsepower outputs, ranging from 135 to 200 horsepower. What do you think about this 2015 Chrysler 200 diesel engine? Let us know your thoughts in the comments. Stop in to Rochester Hills Chrysler Jeep Dodge RAM today and check out our current vehicle lineup!

New Chrysler 200 Advertising Campaign Goes International

The newest Chrysler 200 advertising campaign comes straight from Detroit, but appears to be much more international than that. When we see the occasional car commercial that is filmed in another language and features English subtitles, it’s safe to say we’d assume the commercial is for a foreign-made car. In an unusual twist, Chrysler has opted to do just that, adding a sophisticated and diverse appeal to their latest advertising efforts.

A total of four commercials were produced by Wieden + Kennedy Portland, the same advertising firm that created the legendary Eminem spot for the last-generation 200. Each of the four commercials for the “Ready to Take on the World” campaign will air during NFL broadcasts.

Each piece of the campaign highlights a different aspect of the American-made 200, and is narrated in Japanese, German or Swedish (each with English subtitles). Each language represents qualities those cultures are known for – Japanese level of quality, German performance, and Swedish safety standards.

The clips in each of the commercials at first appear to take place in each of the respective countries (Japan, Germany, and Sweden), but that’s the result of movie magic. The clips were actually all filmed right here at home in the US.

Three commercials have been released – Japanese Quality, German Performance – Autobahn, and German Performance – Three Times. The Swedish commercial has yet to be released.

Stop by Rochester Hills Chrysler Jeep today to learn more about the 2015 Chrysler 200!

The 2015 Chrysler 200 Earns a Superior Safety Rating from IIHS

The only time it is okay to wreck a brand new, perfectly fine 2015 Chrysler 200 is when you’re working for the Insurance Institute for Highway Safety, IIHS, and you’re testing to see how well it holds up during various types of crashes. That is it. All other times, we recommend you keep this beautiful automobile in as nice a condition as possible.

However, accidents happen, even to the most cautious drivers. That is why the IIHS takes the time to test vehicles in the first place. Well anyone interested in owning the 2015 Chrysler 200 can rest assured knowing that it is officially a Top Safety Pick+.

“The 200 earns a superior rating for front crash prevention when equipped with its optional forward collision warning system with autobrake, part of a package called SafetyTec,” according to a IIHS press release. “In track evaluations, the system completely stopped the vehicle in the Institute’s 12 mph test and significantly reduced the vehicle’s speed in the 25 mph test.”

To get the all-new and extremely safe 2015 Chrysler 200 for yourself, be sure to come see us at Rochester Hills Chrysler Jeep Dodge Ram. After all, a very small percentage of cars actually earn a rating of “good” on small overlap front crash tests, wouldn’t be nice to know you’re driving one?

“Born Makers” Continues Chrysler’s Made in America Campaign

A new Chrysler commercial asks the question, “What is a born maker made from?” They then proceed to answer that question during their new commercial “Born Makers” with endearing characteristics of American fortitude such as callused hands, strong backs from small steps turned giant leaps.

The commercial is specifically for the all-new 2015 Chrysler 200, although the car itself isn’t mentioned until the end of the 1-minute spot. The idea is that Chrysler wants to evoke all the positive sentiment and national pride that comes with a sense of American ingenuity when people see their new car.

The “Born Makers” commercial “reminds us that it’s not just dreaming big ideas but also having the ingenuity and commitment to make them happen. It’s an homage to American innovation, serving as a reminder that you don’t have to cross an ocean for a car you’re proud to have in your driveway,” said Olivier Francois, Chief Marketing Officer, Chrysler Group LLC in a Chrysler press release. “The all-new 2015 Chrysler 200 embodies this ideal. It’s a perfectly timed coming together of people, resources and spirit of the Chrysler brand.”

This commercial continues a line of Made in America campaigns that we’ve addressed before at the Rochester Hills Blog. Let us know what you think of the newest one.

Chrysler is America’s Import

Chrysler is America's ImportChrysler wants to get one thing clear… It is an American company. It is a message that they have been trying to get across since the 2011 Super Bowl when they had one of the best commercials of the game, featuring Eminem driving a Chrysler 200 and a tagline that read “Imported From Detroit.”

With the 2014 Super Bowl, the company now known as FCA took a very similar approach with a commercial featuring the all-new 2015 Chrysler 200, Bob Dylan and a tagline “America’s Import.”

We here at Rochester Hills Chrysler Jeep Dodge Ram are proud to offer an extensive selection of American cars to our consumers. Although the 2015 model is not yet available here, we know that the 2014 Chrysler 200 is a great alternative if waiting for the 2015 to be available is not an option for you.

Whether you’re looking for the understated elegance of a closed sedan or the freedom of a convertible, the Chrysler 200 is your pick; and an IIHS top-safety pick as well. You’ll be hard pressed to find a car that combines a thrilling driving experience with affordability and good fuel economy. Come to Rochester Hills Chrysler Jeep Dodge Ram and test-drive an “American Import” for yourself.