RAM’s Super Bowl Advertisement “Farmer” Getting Rave Reviews

Three straight years…. Chrysler Group‘s advertising team has done it again. First it was Eminem, then it was Clint Eastwood, now it’s some random farmers with Paul Harvey’s voice-over. The commercial was originally inspired by a June 2011 video done by Farms.com on YouTube.


The latest from RAM had Paul Harvey talking over a bunch of images in a slide show format. The Richards Group was in charge of providing the creativity behind the Chrysler Group’s advertising hit for Super Bowl XLVII.

Official RAM trucks Super Bowl Commercial “Farmer”

Paul Harvey: “So God made a farmer.”

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